Bad and Boujee X Infloso AI

A streetwear brand, born for the streets but dripping in luxury 😎

Yes, we are talking about none other than - Bad and Boujee.

Bad and Boujee, the brainchild of Harneesh Sahni and her team, has been doing a commendable job with unconventional and funky designs in the streetwear industry.

After starting out, they had an unresolved challenge for the longest time, and it was to how to get the message of what Bad & Boujee stands for to echo through the bustling cities, to reach every hype beast and trendsetter.

Forget long trail of DMs and endless email chains, and could there be a better option than choosing Infloso AI?

Infloso AI proved to be a digital matchmaker pairing B&B with a diverse crew of creators - the skaters with the killer kick-flip, dancers whose moves defied gravity, Genz’s, etc.

And boom! Bad & Boujee was everywhere. 🤘🏻

Bad & Boujee’s logo was popping up in Instagram stories, the designs were featured in Instagram reels, t-shirts were announced as the must-have item in unboxing videos.

And this is how Infloso AI brought Bad & Boujee’s name on everyone’s lips. 🤩

Lines snaked around Bad & Boujee’s drops, and there came a moment when the website went completely out of stock. 😎

This proves that Bad & Boujee is definitely onto something massive.

Infloso AI helped Bad & Boujee to not just increase awareness around the brand but also whisper the message in the right ears, at the right time, in the right way.

That’s a lot of right to prove how rightly Bad & Boujee’s team were successful in living up to their dreams using Infloso AI, yayy.

See what we can do for your brand, reach out at team@infloso.com 🚀