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Case Study

Not Yet By UsXInfloso AI

Launching a new designer blouse drop used to mean weeks of back-and-forth chasing size charts, setting up spreadsheets, and praying the content went live before the festive season passed.

#InfluencerMarketing#InflosoAI#Fashion#Creators#CaseStudy
Not Yet By Us X Infloso AI

Campaign Highlights

1.7M+
Accounts Reached
Unique accounts reached
1.9M+
Total Impressions
Campaign impressions
83%
Performance Score
Overall campaign performance
12.6x
ROI Generated
Return on investment

The Challenge & Strategy

Launching a new designer blouse drop used to mean weeks of back-and-forth chasing size charts, setting up spreadsheets, and praying the content went live before the festive season passed.

When you’re running a fast-growing fashion brand like Not Yet By Us, waiting weeks to get a campaign off the ground simply isn't an option. Not Yet By Us releases fresh, modern ethnic blouses constantly, and every single launch needs immediate visual buzz to convert feeds into checkout clicks.

For years now, Not Yet’s team has treated Infloso as Not Yet’s day-to-day operating engine for creator marketing. Because the entire infrastructure is already built and ready, new product launches don't require starting from scratch:

- When a new blouse design hits the studio, the marketing team sets up the campaign in a few clicks. Within 48 to 72 hours, creators are vetted, sizes are collected, and products are shipped out. Within a week, high-quality styling reels are already going live across Instagram.

- Blouses are all about fit. Managing individual bust measurements, color preferences, and dispatch tracking for dozens of creators every month could easily become an administrative nightmare. Using Infloso to handle the entire sizing pipeline automatically, keeping product gifting completely error-free has been a blessing.

- Instead of handling individual invoices, processing bank details, and tracking down payout statuses every month, Infloso platform centralizes all creator payouts. Payments are cleared smoothly, keeping creator relationships strong without draining accounting bandwidth.

- Instead of waiting for creators to send manual screenshot updates, the team tracks engagement, reach, and top-converting reels in real time directly from one live dashboard. Not Yet’s team knows instantly which styling ideas are driving purchase intent and which creators to double down on.

Scaling a fashion brand isn't about working longer hours to manage more spreadsheet. It's about building a system that turns month-long campaign cycles into a 7-day routine.

With Infloso running in the background, Not Yet By Us can focus on creating stunning designs while the engine handles the rest.

The sweetest and most amazing team, thank you for placing your trust on us and our tech Team NYBU!!

Keywords

#InfluencerMarketing#InflosoAI#Fashion#Creators#CaseStudy#NotYetByUs

Detailed Metrics

Impressions
19,27,692
Accounts Reached
17,23,513
Total Likes
18,364
Comments
2,987
Shares
2,777
Clicks
2,006
Campaign ROI
12.6x
Performance
83%
Virality
N/A
View Full Report

Campaign Report

Detailed report assets and content highlights from the campaign.

Campaign Asset 1
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