Tracking Campaign Performance
Learn how to monitor your campaign metrics, measure ROI, and generate reports to understand what's working.
Once your campaign is live, the real power of Infloso AI kicks in. Our analytics dashboard gives you a real-time view of how every piece of creator content is performing.
Navigate to the Campaign Analytics section to see aggregated metrics: total reach, impressions, engagement rate, clicks, and cost-per-engagement. You can filter by individual creator, platform, or date range.
Each creator's content card shows post-level data — likes, comments, shares, saves, and story views — so you can instantly see which posts are resonating with your target audience.
Use the ROI calculator to compare ad spend vs. earned media value. Infloso AI estimates the equivalent advertising cost of the organic reach generated by your creators.
Export detailed reports in PDF or CSV format to share with your team or stakeholders. Reports can be customized to include the metrics and visuals that matter most to your brand.