Case Study
Hello FreshXInfloso AI
Everything you need to level up your brand, by Infloso AI

Campaign Highlights
The Challenge & Strategy
Serving Fresh Results As Usual :) 🍽️
Hello Fresh has always believed that good food should fit into real life.
Whether it’s a busy workday, a family dinner, a quick weekday lunch, or a cozy meal for two. But telling that story meant reaching people with completely different lifestyles.
That’s where using Infloso AI made all the difference for Hello Fresh.
Within a month, HelloFresh activated 2,450 creators across diverse niches and age groups.
From working professionals and parents to families, home chefs, and senior creators.
Finding the right voices for every audience segment was effortless, thanks to Infloso’s AI-powered creator discovery.
While creators shared how HelloFresh naturally fit into their everyday lives, Infloso AI quietly automated everything behind the scenes ; from creator onboarding and communication to content tracking and campaign management.
No long hours spent coordinating with creators or scratching heads with frustration, we know you’ve been there :(
More importantly, every creator brought a fresh perspective, making the campaign feel personal in their own way instead of repetitive.
The result was authentic content at scale, strong audience engagement, and a brand story that resonated across every kind of household.
Great marketing isn’t about reaching more people. It’s about making every person feel like the message was meant for them and that’s what Hello Fresh x Infloso AI made it happen!
Scale your creator marketing program today, hit us up at team@infloso.com!!
Keywords
Detailed Metrics
Campaign Report
Detailed report assets and content highlights from the campaign.

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